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google sheet lead import · Import and connections

Leads from the ad form sit in a sheet until someone remembers to copy them.

Google Sheet lead import by Telecalling Software: new rows reach callers by themselves.

Google Sheet lead import in Telecalling Software turns a sheet or a REST API into a lead source: it watches what you connect and brings in every new row as a lead, in the background, without anyone copying numbers. Map the columns once, choose which caller or round-robin group receives the leads, and Facebook, Google, IndiaMART, JustDial or website leads are ringing within minutes of arriving.

3 days free, no cardIncluded in the one plan

How does Google Sheet lead import work?

Telecalling Software runs Google Sheet lead import by itself, and takes a REST API as a source too. Connect the source once, map the columns, choose a caller or a round-robin group, and every new row becomes an assigned lead on a phone within minutes, with its source tagged. Facebook, Google, IndiaMART, JustDial and website forms all feed a sheet or an API.

01 · At a glancegoogle sheet lead import · facts checked September 2026

Google Sheet lead import features

google sheet lead import: key facts
FactTelecalling Software
SourcesGoogle Sheet (watched), REST API, Excel, CSV, JSON, pasted numbers
Google SheetConnect once; each new row becomes a lead within minutes, columns become fields
APIYour form, website or ad platform posts a lead; it lands assigned
AssignmentRound-robin across a team or to a named caller per source
DuplicatesA number already in the account is updated, not added twice
CostIncluded in the one plan; no per-lead charge
02 · What you get
03 · How it worksThree moments
  1. Add the source

    A sheet link or an API address, as a named source.

  2. Map the columns

    Number is required; every other column becomes a field.

    Map the columns: Number is required; every other column becomes a field.
  3. Leads arrive

    New rows become assigned leads with the source tagged.

    Leads arrive: New rows become assigned leads with the source tagged.
04 · Who uses itThree teams

Google Sheet lead import uses

05 · LimitsRead before you buy

Google Sheet lead import limits

06 · Also in import and connections4 more
07 · Questions

Google Sheet lead import FAQ

How soon does a new row show up as a lead?

The source is checked at short intervals, so a new row is usually on a caller's phone within a few minutes of appearing in the sheet.

Which lead sources can I connect?

Any Google Sheet and any REST API that returns rows. Facebook lead ads, Google forms, IndiaMART, JustDial and most website builders can write to one of those.

Can leads be split between callers automatically?

Yes. Choose round-robin for a source and each new lead goes to the next caller in turn, with the phone notified.

Do I need to keep the sheet open?

No. The app reads the sheet on its own schedule. You can keep adding rows from anywhere.

Why do leads sit in a sheet without being called?

Because copying them is somebody's job and it is nobody's priority. The enquiry arrives, the sheet fills, and by the time a caller has it the customer has spoken to two competitors. Connecting the sheet removes the step rather than reminding somebody to do it faster.

How do I import leads from Google Sheets automatically?

Connect the sheet once from the dashboard and map which column is the mobile number. From then on new rows become assigned leads on a caller's phone by themselves, usually within minutes, with no exporting and no re-uploading.

Is Google Sheet lead import free?

No, imports are part of the paid plan rather than the free forever one. Free covers the calling half: dialer, filters, call analysis, analytics and automatic WhatsApp. Bringing leads in automatically is a team feature and sits with the records at ₹161 per user per month.

Can I connect a Facebook or Google ad form to the lead list?

Through the sheet or the API, yes, and both are common. Most ad platforms will drop new leads into a Google Sheet, which this reads; anything that can post to a webhook can use the API directly and arrives faster.

How fast does a lead from the ad form reach the caller?

Minutes rather than hours, which is usually the entire argument for connecting it. An enquiry called within the hour behaves completely differently from one called the next morning, and the gap is nearly always the copying rather than the calling.

Which columns does the Google Sheet need?

Only a mobile number. Everything else is optional and useful: name, city, source, product, budget, whatever the form collected becomes a field the caller sees while the phone rings. Column order does not matter because you map them once.

What happens if the same lead comes in twice?

A repeated number updates the existing lead instead of creating a second one, so a customer who fills the form twice does not get called by two people. This matters more than it sounds on ad campaigns, where duplicate submissions are routine.

Can I import leads with an API instead of a sheet?

Yes, and for volume it is the better route. Any system that can post JSON can create leads directly, which suits a website form, a CRM you already run or a lead marketplace. The sheet exists because most small teams already have one.

Will importing overwrite the notes on an existing lead?

No. An import updates fields and leaves the call history, the outcomes and the notes alone. Nothing a caller recorded is lost because somebody re-uploaded a list, which is the failure people most fear when importing.

Can I stop the Google Sheet import without deleting the leads?

Yes. Disconnect the source and the leads you already pulled in are untouched, history and all. Reconnect later and it resumes from new rows rather than re-importing what came before.

Can I import a one-off Excel file?

Yes. Excel, CSV and JSON files import directly, and you can share a file from WhatsApp or email straight into the app.

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Updated on · Facts checked September 2026

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